The luxury real estate niche demands singular competency of its professionals, and not all real estate agents have what it takes. When it’s time to sell your luxury home, look for the following characteristics when choosing the best real estate agent to meet your needs.
Market knowledge. Selling high-end homes requires a significant knowledge base. Your preferred agent will know the city or neighborhood, and will be able to provide you with an overview of important statistics, such as current listings, time on the market, recent sales and list to price ratios.
The best agents also know that high-end real estate transactions are business decisions. Luxury home buyers want more value relative to the price tag. Utilizing their detailed knowledge relevant to your property, your agent will assist you in pricing your property according to the market to attract the right potential buyers.
A Marketing Plan. The best real estate agents rely on a variety of high-end marketing tools to meet your goal as a seller:
- Local, national and international listings
- Detailed brochures, Websites and social media
- Professional photography and video production
- Affiliations with international networks and auction houses such as Christie’s International Real Estate, or Luxury Portfolio International
- Broker open house events
- Listings in luxury housing magazines
Communication and Rapport. The best real estate agents know how vital relationships are to their success. They value their reputations in their local communities as well as in their professional networks. The best real estate agent will spend time with you, getting to know you, your goals, and your expectations. He or she will clearly explain the process, and will ensure that you understand his or her expectations of you as a seller and as an ongoing client.
The real estate team at Brad Feldman Group will find you the best real estate, using the highest standards. Contact us to discover how.